July Notes from Mike.
As we say goodbye to the first half of the year, we turn the calendars over to begin preparations for the busy marine season which will be quickly approaching. With that in mind, we want to continue to provide you, our valued customers, with the latest news on the shrink wrap industry and the current price increases the market has been experiencing.
Please read through our section below regarding the shrink wrap price increases. As most of you are already aware, we have experienced several increases from August 2020 to date. There have been many variables and ever-evolving changes world-wide that have impacted these increases over the months; from weather induced natural disasters, political climate, raw material shortages, simple supply and demand, and several others obstacles.
Dr. Shrink has tried to be as transparent as possible regarding these market changes and price increases, and we want you prepared with this information before fall ordering. We appreciate your continued patronage and look forward to serving you as your business continues to flourish. Hope everyone enjoys the 4th of July holiday! Thank you for working with us.
-Mike Stenberg, President & CEO, Dr. Shrink, Inc.
INSIDE JULY
BE PREPARED FOR HIGHER SHRINK WRAP PRICES
NEW PRODUCT! REINFORCED SHRINK WRAP
SHRINK WRAP KIT – PERFECT FOR REC / PONTOON BOATS / PATIO & GARDEN FURNITURE
“PRINCESS OF LUDINGTON” SUNSET CRUISE
QUICK 8-MINUTE HOW-TO VIDEO FOR WRAPPING A REC BOAT
CLOSEOUT DEALS
Be Prepared for Higher Shrink Wrap Prices This Season
We would like to address a couple things to better prepare you before the busy fall season hits.
SHRINK WRAP PRICE INCREASES
Resin increases have continued to hammer the market on raw material (polyethylene). Over the past 12 months, polyethylene costs are up 42% which directly effects shrink wrap pricing, as polyethylene is the main component in shrink wrap. Due to this we want all customers to be prepared in knowing that shrink wrap prices will be over 40% higher this fall (compared to last fall). Please note Dr. Shrink is only passing along the exact increase on raw material as it is received from resin producers. There are no additional production costs, or other fees impacting these increases. These resin/raw material increases are market-wide and non-negotiable; no manufacturers, distributors, or customers are exempt from them. We assure you our pricing is just as competitive today as it was early last year, in the current market.
SALES TAX ON ORDERS
In an effort to remain compliant with current tax law, Dr. Shrink has also implemented a new sales tax policy. All tax-exempt customer accounts will require a valid sales tax exemption form from their respective states. This certificate will be kept securely on-file with our tax partner, Avalara. If you are unsure if your sales tax exemption form is currently on file, or need to submit one, please give us a call at 800-968-5147, or email customerservice@dr-shrink.com with the email subject notated as ‘tax form’. Please allow a 5-7 business day processing period for multi-jurisdictional forms.
**It is important to note that all orders processed without a form on file will be charged tax. This tax charge is NON-REFUNDABLE as Dr. Shrink remits tax to these states upon invoicing. Please be sure to submit all tax information prior to order placement.**
As a valued customer, we take the utmost care in providing you all information to prepare for a successful season. We hope these early notifications will allow enough time to adjust your shrink wrap installation pricing, if needed. Please don’t hesitate to let us know if you have any questions. We greatly appreciate your business and look forward to another season working with you.
Introducing Dr. Shrink's New Reinforced Shrink Wrap!
Dr. Shrink’s new Reinforced Shrink Wrap is designed for shrink wrap applications requiring higher durability and protection over the use of non-reinforced standard shrink wrap.
Our Reinforced Shrink Wrap is a white four-layer shrink wrap that combines the strength of scrim-reinforcement with the heat shrink properties of conventional shrink wrap. This product is engineered to be lightweight and flexible for exceptional cold-crack resistance in low temperatures. The outer layers consist of an opaque white high-strength polyethylene film with added U.V. and thermal stabilizers to reduce heat build-up beneath the enclosure, condensation, and to provide exposed outdoor longevity of approximately 1 year.
Dr. Shrink’s Reinforced Shrink Wrap is highly pliable and allows for easy heat-weld fusing during packaging to efficiently enclose large or difficult shapes and eliminate the costs of cover packing materials in shipping and storage. A heavy-duty scrim reinforcement is placed between the plies to maximize tear-resistance and increase service life.
Technical Info:
This shrink wrap is reinforced with a minimum 1000 denier scrim laid in a diagonal pattern spaced 3/8” apart for added strength and stability. The individual plies are laminated together with molten polyethylene for pin-hole free durability. The diamond reinforcement pattern provides uniform tear resistance in all directions through superior tensile and puncture properties to resist and stop tear propagation.
**Dr. Shrink's SuperGrip Tape is the ONLY tape that will stick to our Reinforced Shrink Wrap** (DS-SUPERGRIP)
Reinforced Shrink Wrap is available in 20’, 33’, and 40’ widths. All sizes are 100′ in length and have 10-mil thickness. Questions if this new reinforced material is right for you? Email us!
Regardless of the application, protect your assets using our complete DIY Shrink Wrap Kit. Our DIY Shrink Wrap Kit is designed for standard runabouts without wakeboard towers up to 24′ and pontoons up to 24′ with up to an 8’ beam. Also great for yard and garden equipment, and patio and deck furniture.
The DS-SWKIT is nicely packaged all in one box (save on shipping!) with the exception of the heat tool; the heat tool needs to be purchased separately.
The following items are included in the DIY Shrink Wrap Kit:
(1) Roll of 17’ x 31’ white, 7-mil shrink wrap
(1) Roll of 2” x 180’ white Heat Shrink Tape
(1) Roll of 3/4” x 300’ Woven Cord Strapping
(3) End Caps for support posts
(6) Individual 3/4” buckles
(1) Ring Cutter to cut strapping
(1) Disposable Film Knife to cut shrink wrap
(4)Weather-Tight Self-Adhesive Vents
Training is obtainable by video, written instructions, and our customer service line (800-968-5147). Get wrapping today! Click on the below flyer to enlarge.
Dr. Shrink Team on the “Princess of Ludington” for a Sunset Cruise!
Our team spent a beautiful evening (June 18th) cruising around Lake Michigan.
The team that plays together, stays together!
Hope everyone takes the time to get out and enjoy this fantastic summer weather.
This quick how-to video shows you how to shrink wrap your boat for storage. Dr. Shrink, Inc. supplies premium, 100% virgin resin shrink wrap in widths of 12 to 60 feet in a variety of lengths and mil thicknesses. 6 and 7-mil shrink wrap is recommended for boat storage. Dr. Shrink also supplies a complete line of installation accessories– everything you need to complete your shrink wrap job from start to finish.
