Month: May 2011

Have you ever wanted to learn how to shrink wrap?  Or thought about starting a mobile shrink wrap company and just don’t know where to start?  You’re not alone and Dr. Shrink has created a solution for you.  We want you to gain experience and learn from the best.
Dr. Shrink offers ShrinkWrap U, a training course held quarterly in our facility in Manistee, MI to help people who are interested in learning how to shrink wrap and/or starting a shrink wrap business.  This one day class teaches you everything you need to know in order to shrink wrap like a pro.  Half the day will be spent in a classroom setting, learning about the products used in the shrinking process, safety practices, and marketing and business start-up tips.  The second half of the day will be extensive hands-on training and live demonstrations.  You will be trained on how to properly shrink wrap a boat for storage and also the basic steps involved in wrapping a piece of equipment.  We are certain you will leave our warehouse feeling confident in your newfound skills and abilities as a shrink wrapper; however, we realize questions and concerns are bound to come up when you’re out in the field or on a jobsite.  When you leave our facility, we’ll still be here to help in any way we can.  One of the perks of being a SWU grad is having a great support system whenever you need it.  We are sure you’ll have a customer ask you to shrink wrap something you may not be familiar with.  We can walk you through it, suggest which size of shrink wrap would work best, and what materials you’ll need.  We’re just a phone call or email away!
We have had many people attend ShrinkWrap U who have seen firsthand the benefits of learning from the shrink wrap experts at Dr. Shrink.  We had a chance to talk to one of our past graduates, Tim Guyther from Pallets n’ Such in Bessemer City, NC and to get his thoughts about his ShrinkWrap U experience.  When asked if he thought ShrinkWrap U was beneficial Tim stated, “Absolutely!  It is absolutely worth coming out and taking the class.”  Tim said he realizes the classroom aspect of the course is imperative in order to learn how, why, and when to use certain tapes, strapping, and other accessories in addition to learning about business start-up practices and marketing advice.  However, he found the outdoor training to be the most beneficial stating, “I’m a hands-on kind of guy.  So actually working with the product was perfect for me.  I needed that practice and know-how of using the heat tool and most importantly, I needed that reassurance that I was doing it right, at the right speed, and so on.”  We never cease to amaze someone when they attend ShrinkWrap U and Tim was no exception.  When asked if there was anything that he learned at ShrinkWrap U that was surprising to him Tim said, “The strength [of the shrink wrap] was very surprising to me.  I couldn’t believe it could really hold that much weight.”  Click the link to see the full interview https://www.youtube.com/watch?v=hwkDokLlgj8.
Our next classes will be held on June 9, 2011 and August 18, 2011. Make sure to fill out our enrollment formhttps://assets1.mytrainsite.com/501008/shrinkwrapu_enrollment_form.pdf to reserve your spot today!  If you have any questions about the class or would like more information, email us atsales@dr-shrink.com or call 800-968-5147.

Shrink wrap is made of petroleum products, and as you have seen at the gas pumps, prices are rising.  Since the beginning of 2011, we have seen costs go up by 20% on resins—and there are still more potential increases on the table for late July and August.  Many of our installation accessories including tape, vents, and zipper doors have also been affected by rising costs.
Shrink wrap and installation accessories will not be as low as last year.  For those of you in the marine industry, now is a great time to determine your price structure for fall shrink wrap covers and notify your customers of price increases.  As always, shrink wrap will be the lowest cost item in any project, but you will need to account for higher material prices, increased transportation costs to get to the job, and more costly propane.
Material cost per boat cover will be as it stands – about 15-20% higher than last year.
If we use a 30’ Sea Ray Sundancer with arch for an example (26’X45’ 7-ml White Shrink Wrap):
•2010 Prices for Shrink Wrap approximately $66.00
•2011 Prices for Shrink Wrap approximately $76.00-79.20
A smaller boat such as a 20’ Four Winns (17’X25’ 7-ml White Shrink Wrap):
•2010 Prices for Shrink Wrap approximately $24.42
•2011 Prices for Shrink Wrap approximately $28.00-29.30
An increase to your customer of about $.50 per foot will cover the added cost of materials.    Breaking the material pricing down to cost per boat, or per piece of machinery, will show your customers that these increases do not have to become a deal breaker.
Shrink wrap is still the most cost effective way to keep boats, equipment, buildings, etc. safe from weather damage.  Please don’t hesitate to contact Dr. Shrink anytime for current shrink wrap and accessory prices.

During storage and transit, Wind Power equipment needs safeguarding against weather damage.  Dr. Shrink’s premium shrink wrap provides complete protection to ensure hubs, gearboxes, blades, and     towers are in proper working condition when arriving at their final destination.  Our premium shrink wrap system is simple to use and very cost effective.  Coming in 12’ to 50’ in width and in a variety of different mil thicknesses, our shrink wrap is guaranteed to cover any job!  In addition to our bulk sheeting, Dr. Shrink’s custom pre-sewn Blade and Tower End Bags have a ratchet strap sewn in to save time and make installation even easier.  We will be exhibiting at the American Wind Energy Association (AWEA) show in Anaheim, CA from 5/23-5/25.  Make sure to stop by booth #2399C if you’ll be attending the show or around the area.  Call Dr. Shrink today for more information on how to get your valuable nacelles, hubs, rotors, and bases protected from the elements!

Facebook, Twitter, Foursquare, YouTube, blogging and beyond; these are all different forms of social media and they all play a very big role in today’s world and marketplace.  Many people keep in touch with their friends and family, watch the latest videos online, check in to their favorite places, and even write whatever comes to mind (in 140 characters or less, of course) all through the portals known conjunctively as social media.  Dr. Shrink is no exception to this at all.  As a matter of fact, Dr. Shrink already uses many of these different applications in day to day use.
But why do we use social media and why is it so important to us?  Dr. Shrink uses these outlets to connect with our customers, future customers, and industry professionals all over the world.  We are a very tech savvy company and use the resources of social media outlets as our ally to help keep our Dr. Shrink enthusiasts informed with all the latest news and happenings.  We try our very best to create a relationship with our customers and we believe these outlets are a way to show the personality, humor, and fun there is behind our company brand.  Not only is it important to Dr. Shrink, but we also believe it is important to any company in the marketplace to be a part of this growing community.  We love interacting with other companies and associations to stay updated with new trends and industries.  We strongly encourage everyone (not online or online) to take advantage of these free outlets to connect with their customer base.
As we mentioned before, Dr. Shrink uses an assortment of social media outlets including: Facebook, Twitter, Foursquare, YouTube, Keep and Share, and blogging to keep everyone up-to-date and informed about the ever changing shrink wrap industry.  In a world where you can never have enough friends, fans, followers, and subscribers, Dr. Shrink is launching a new promotion to get you to join in the buzz known as social media.
Throughout the month of May, Dr. Shrink is holding a Social Media Buzz promotion and it couldn’t be a better time for you to jump on the Dr.’s social media train!  It could land you a brand new 32GB iPod Touch just for becoming a part of our social media family!  See the flyer above for all the details on how you could win.
For any questions on this promotion, please contact us at sales@dr-shrink.com. Click on the links below to join our Facebook, Twitter, and YouTube pages.